Overview

 

Description

Learn how to make Agile marketing work for you.  We will explore personas for your ideal customer, creating a stand out product vision, and gaining customer feedback to measure your impact.   Use the Scrum framework to prioritize customer satisfaction and make product management effective.

Our Certified Scrum Product Owner® (CSPO®) workshop is a fun and engaging two-day immersion into the Product Owner role in Scrum. We will create a product through experiential hands-on exercises, peer discussion, and self-learning. Your trainer will share practical experiences and proven techniques for successfully implementing Scrum in your workplace.

Use promo code MARKETING for 25% off!

AGENDA

    • Product vision and planning
    • Customer focus and personas
    • Release planning
    • Forecasting
    • User stories & acceptance criteria
    • Agile context, values, and principles
    • Scrum overview, workflow, and accountabilities

GETTING CERTIFIED IS EASY

  • Attend the Certified Scrum Product Owner (CSPO) workshop
  • Actively participate for the full 2-days

LIVE ONLINE – VIRTUAL

We have perfected our live-online virtual classes and include group exercises throughout using tools like Zoom breakout rooms and Mural (online collaboration canvas). Our students balance learnings from our instructors and from each other, as well as the use of a physical workbook (which is mailed to each US-based participant).

WHAT PEOPLE ARE SAYING

  • “Extremely professional and educational course…one of the best I have been a part of. The coaches take time to make sure the class understands concepts and fills the course with a great deal of team activity. Best of all no powerpoint slides-Highly recommend!” Eric P.
  • “I can’t say enough wonderful things about the quality, value and learning that Ben delivers. The depth of knowledge and experience that Ben brings to class are pivotal to the high quality experience. The use of real world-examples, professional tools and the sense of community fostered within the class all contribute significantly and set up all learners for success.” Katherine L.

TAKE AWAYS

  • Workbook packed with bonus content, recommendations, and resources (shipped to your house!)
  • Two year membership to Scrum Alliance
  • Practical skills and techniques to use with your team immediately
  • One hour free follow up coaching

INSTRUCTOR

Ben is an inquisitive learner who is passionate about fostering strong teams and companies via collaboration and continual growth. He’s been working with agile teams for over ten years, and one of the Agile Manifesto authors introduced him to agility, Scrum, and XP. Ben has worked as a developer, Product Owner, Scrum Master, Agile Coach, trainer, and manager in a variety of organizations. He oversaw a dozen Agile Coaches and Scrum Masters as a manager. He’s worked with hundreds of people, and dozens of teams, and led several large-scale agile implementations.

*There is a possibility that this class will be photographed or videotaped. By attending the class, you accept that Project Brilliant may use your image and likeness in print and online media.

Strengths of the Program

Scrum is taught through hands-on exercises, peer conversations, and self-study methodologies.

A course workbook with supplementary content, book recommendations, and learning resources is included.

Get hands-on expertise and tried-and-true approaches for implementing Scrum with your team right now.

What people are saying

 

Feedback

Advance your career as a Certified ScrumMaster today

Scrum Master is one of Glassdoor’s 2021 Hottest Careers with 2,331 job openings and a median base salary of $105,000.

Your Certified ScrumMaster exam fee is included in your enrollment.

Professional Development Starts With You

 

Learn from the organization that has trained over 1,000 Agile delivery teams. Project Brilliant certified workshops are extremely engaging and present real-world, practical examples that successfully translate to the workplace, whether in person or live online.